Episodes

Wednesday Dec 18, 2019
Balaji Subramanian: How to Win the Hearts and Minds of Your Partners
Wednesday Dec 18, 2019
Wednesday Dec 18, 2019
Balaji Subramanian of ServiceMax says that gaining mindshare of channel partners isn't enough: you have to win their hearts and minds. In this episode he describes a whole range of ways to make a superior channel program that will drive results.
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